NHS Innovation Service

NHS England


To create a high-profile visual identity which sits under the NHS England umbrella brand.

The new service allows people with healthcare innovations (idea or invention) to gain expert guidance and direction in rolling the product out across NHS hospitals.

Following meetings and scoping sessions with various key stakeholders and the communications team – we developed a vibrant tube-like graphic to symbolise movement and forward thinking. This was paired with a dark background to ensure typography was also accessible and gel-lit photography to bring a contemporary look and feel to the brand.

– Brand identity
– Desktop Wallpapers
– Event banners
– Animation
– Videography
– Digital assets
– Social Media templates
– Branded Slide Deck